Logo Ideas and Evaluation

1. This logo has a very youthful design, the popcorn represents activities such as cinema type screening, and the headphones could represent gaming and music. These kind of things are enjoyed by teenagers, so it makes it attractive and appealing to them. The 'paint' style could give the appeal of creativity and freedom. The colours are mixed, the green is a colour that can suit both female and males. These colours would also be used in our any art work for our slogan and name, and the themes would be used on all forms of our media.

 2. This logo is very simplistic, and has little colour. This could be a good thing because we can then put in  any other colours we want in the other forms of media, including the website, poster and leaflets. The hand sign is something that would convey a helping hand, meaning support and friendship, the star symbol is something that an be very youthful, especially as this one has a sign of graffiti also. The peace sign is to show a calm and safe atmostphere. Although it has meaning, this design may not be remembered and wouldn't be noticed easily.

 3. This design has a very friendly effect, a group of friends show the community that would be involved in the youth club. The fact they look young relates to our target audience. The fact that they are slightly drawn and look as if they have been painted makes it look very creative. The name of the campaign is there for people to see it easily. This design doesn't show activity or have many 'hidden' meanings and may look too childish for our target audience of 13-16. The font is 'Ignite the light' and it is handwritter, this relates the target to the target audience because it's writing.